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"Writing is a business and a business needs to be promoted or it will fail."
This year brings a busy schedule of talks for me, and I have been invited to talk at many different venues to a varied audience. Not so long ago, I would never have entertained this as part of my job. I was terrified of standing on a stage and public speaking, but, as an author, I knew my writing was my business, and a business needs to be promoted, or it will fail. I still don't enjoy the nerves ahead of a talk, but knowing it has gone well, I feel a great sense of achievement once over. I hope that my comments below may prove helpful if you find yourself having to give a talk. Good luck!
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'You know how writers are... they create themselves as they create their work. Or perhaps they create their work in order to create themselves.'